Italian designer Chiara Boni established her label Chiara Boni La Petite Robe in 2007. It quickly gained universal acclaim and acquired a 'cult' status between its loyal customer base and celebrity following. By 2009 the brand began its international expansion, and is now sold in premier boutiques in Europe, United Emirates, Canada and the USA. Chiara Boni La Petite Robe is sold in the USA at top department stores including Neiman Marcus, Bergdorf Goodman, and Saks Fifth Avenue.
Boni developed her design aesthetic in the rebellious punk London spirit of the 1970s. Self-taught in the art of design, Boni frequented the Parisian ateliers of established couturiers, where she learned the secrets of the female figure. Fusing these two points of view resulted in Boni's signature discreetly sexy dresses and separates that enhance a woman's natural beauty. From 1985 – 1999, Chiara joined the GFT group, which produced leading Italian pret-a porter labels. After a break from design, Chiara returned to her true passion in 2007 with the launch of her collection.