Vivienne Hu is a New York based designer with diverse life experience. Before her fashion endeavors she had a business background and has worked in the Investment Banking industry in New York. Vivienne Hu established her brand and debuted her first Spring/Summer collection in 2012, after a fashion degree from Parsons the New School for Design and an accumulation of industry experience at Oscar de la Renta and Yigal Azrouel. She launched her first flagship store in Soho, New York in 2013. Her designs have been featured in various fashion magazines like Elle, Bazaar, Art and Designs, and Elegant. Until now Vivienne Hu has had 11 seasons’ design collections and the collections exhibits an impressive blend of European classic elegance, New York urban glamour and Asian exoticism. Vivienne Hu has been hosting her brand’s New York Fashion Week runway shows since September 2014, and in July 2015 she has been selected as a Swarovski Collective Designers for the 2016 seasons NYFW shows.