Cashmere Song was founded on 2014, the brand started blooming after the first collection showed in Portland, USA and Shenzhen, China.
Cashmere Song chief designer, Song Hong who grew up and studied in Inner Mongolia. With her culture background and her experience in International fashion brand. Her design presented a passion of grassland with international design touch.
Cashmere Song was tailored for international market, position for executive ladies. Designer loves to use nature color and eco cashmere material, 15μm and 38mm length cashmere is used, it gives human body the second skin, warm and soft touch. In fall winter, cashmere collection mixed with leather; in spring summer collection, designer developed silk mix with cashmere collection, a special technique merging different fabrications.
After five years development, the brand developed 10 showrooms in Shenzhen, Hangzhou, Beijing, Hong Kong, New York and London. Nowadays the brand is selling to 500+ multi-brand stores around the world.
Each year, the design teams develops 10 collections for the spring, summer, high summer, fall, winter and holiday seasons. Cashmere Song also worked with international marketing team to promote the brand in fashion show and digital marketing.
© 2019 :: NYFW SEPTEMBER 2019